This information was obtained from RT.com (Russian Today)...
The latest gaming craze sweeping the world carries potential risk of injury to players but one insurer is seizing the opportunity to attract new customers, especially the hard-to-catch millennials.
Russia’s largest bank Sberbank is offering the equivalent of $800 of coverage for personal injury while playing Pokemon Go. Players simply need to enter their details (including their Pokemon Go nickname) online to receive the cover.
There have already been reports of injuries to players who have been distracted or disorientated while playing the game and Sberbank is hoping to gain from concerned players but there is a higher game in play by the insurer.
“It is also important for us that the project will improve financial literacy, as the younger generation will be able to learn about insurance instruments while playing the game,” Sberbank Life Insurance CEO Maksim Chernin to RT.com.
Original information can be found at: https://www.rt.com/business/351813-pokemon-go-sberbank-insurance/
Original Post can be found at: http://www.ibamag.com/news/morning-briefing-former-presidential-advisor-to-lead-new-global-risk-reduction-initiatives-34996.aspx
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